Thank you for your commitment to participate in the 2018 Good Food EXPO!  Everything you need to know can be found in this welcome guide. Please read, enjoy, and refer to the guidelines as you prepare for a rewarding experience! We are happy to help you with your endeavors, so please reach out to us at:  

Contact: Amber McLean  | (773) 425-4264 cell | exhibitor@familyfarmed.org

Location:   UIC Forum | University of Illinois at Chicago, 725 West Roosevelt Road, Chicago, IL 60607

Helpful Tip: Google Map & Directions


Friday, March 23: Good Food Trade Show: Production, Policy & Industry Exchange

7:00 am to 9:30 am Move-in, set-up

9:00 am Opening Symposium & Good Food Impact Talks  

10:00 am to 5:00 pm Good Food Marketplace (EXHIBIT HALL IS OPEN)

5:00 pm to 7:00 pm Good Food Industry Networking and Meet the Buyers Reception


Saturday, March 24: Good Food Festival & Marketplace

7:00 am to 9:30 am Move-in, set-up

10:00 am to 5:00 pm Good Food Festival & Marketplace (EXHIBIT HALL IS OPEN)

5:00 pm to 7:00 pm Show Closes – All exhibitor materials must be removed from the venue


Good Food Industry Networking and Meet the Buyers Reception:
Friday exhibitors are invited to attend the evening Good Food Industry Networking and Meet the Buyers Reception from 5:00 pm to 7:00 pm in the main hall at the UIC Forum.;

Loading Dock:  Load in is at the back of the UIC Forum on Union Ave. (parallel to 90/94, Dan Ryan Expressway and south of Roosevelt) This is a loading zone only. All vehicle unloading must take place here.  Please be thoughtful of other exhibitors and move your vehicle as soon as you are unloaded. Once inside the building you will find volunteers to take you to the exhibit hall.

Move-in, Unloading requirements:  Once unloaded, all vehicles must be moved away from the dock immediately, so please have a second driver onboard.  There are no forklifts available for our use.  A limited number of flat carts and hand trucks are available for our use, but bringing your own will likely save you time.


Parking Information:  For individuals driving, please use the following parking lots for event parking:

  •     Lot 5 located one block west at 1135 S. Morgan
  •     Halsted/Taylor Parking Structure (Lot 4) located one block north at 760 W. Taylor

*Parking fees and availability are subject to change due to UIC policies beyond our control.

Please note that there is construction around the UIC Forum and  event parking is limited.

Exhibitor Check In:  Exhibitor check-in is at the load-in door at the back of the UIC Forum on Union Avenue.   Registration ‘ticket’ is not needed. Four (4) entrance passes will be waiting at the exhibitor load-in door on Union Ave.  Individual names are not needed as each pass will be labeled with the exhibiting business name.

Exhibitor Staff Badges:  Each exhibitor will receive four (4) staff badges to wear while working on site. Registration ‘ticket’ is not needed. The four (4) entrance passes will be available at check-in at the exhibitor load-in door on Union Ave.  Individual names are not needed as each pass will be labeled with the exhibiting business name. You will need to leave the four staff badges at your exhibit space if a different person will be using it each day. Additional tickets can be purchased here.

Table Assignments: Table assignments will be emailed and posted online in early March.  

  •    Tables 1 through 135 are exhibiting Friday and Saturday (March 23 and March 24).
  •    Tables 252 through 315 are exhibiting Saturday (March 23) ONLY.
  •    Tables H1 through H20 are located in Good Food Concourse – the hallway leading to the trade floor.


Shipping Address:

FamilyFarmed has limited space to receive items prior to the event.  If you need to ship banners or a small box in advance, you must contact us at: exhibitor@familyfarmed.org prior to the show to arrange storage permission and event day pick-up instructions.

For Delivery NO LATER than March 19:

225 W Hubbard St.
Chicago, IL 60654
Exhibitor Name, Table #____         

For Overnight Delivery NO LATER than March 23 or 24:

Good Food EXPO
UIC Forum
725 West Roosevelt Road
Chicago, IL 60607
Exhibitor Name, Table #____         



Exhibitors assume full responsibility for the care and control of their exhibit materials.
Please properly insure items for theft, loss, or damage from the time materials leave your place of business until their return.

Certificate of Insurance:

Exhibitors are required to provide and keep in force during the show period, including move-in and move-out, General Liability Insurance in the amount of $1,000,000 naming FamilyFarmed, and the Board of Trustees of the University of Illinois as additional insured.  The Exhibitor further understands and agrees that neither FamilyFarmed nor the UIC Forum maintain insurance covering the Exhibitor’s property and it is the sole responsibility of the Exhibitor to obtain such insurance.

Email certificates in advance to COI@familyfarmed.org.

The Board of Trustees of the University of Illinois

725 W Roosevelt Rd.

Chicago, IL 60607





225 W. Hubbard St., Suite 650

Chicago, IL  60654


Illinois Food Service Sanitation Certificate:

Good Food Court vendors selling lunch menu items for consumption on site are required to provide FamilyFarmed with a copy of their Food Service Sanitation Certificate.


Illinois Business License and Chicago Sales Tax:

Illinois Business License and Sales Tax: Those exhibitors electing to sell goods and services for delivery at the Good Food EXPO must also obtain an Illinois Business Tax (IBT) number —http://www.revenue.state.il.us/Businesses/register.htm

All exhibitors are required to collect appropriate sales tax and remit the sales tax within the 10 days of the close of the event.  For your convenience, click here for the IL Special Event Tax Payment Form specific to the Good Food EXPO.  For more information: http://tax.illinois.gov/individuals/salesandrelated/fairs.htm 

All exhibitors are required to collect appropriate sales tax.  http://tax.illinois.gov/Businesses/TaxInformation/Sales/rot.htm

Those exhibitors electing to sell goods and services for delivery at the EXPO must also obtain an Illinois Business Tax Number (IBT).  http://www.revenue.state.il.us/Businesses/register.htm

Sale or Sampling of Alcoholic Beverages for Consumption at the EXPO:  It is permissible only through the official facility concessionaire, SODEXO, and with prior permission from FamilyFarmed. Illinois Liquor Control Bassett Certificate is required of any individual requesting to pour/give away samples of alcoholic beverages.  Any individual planning to sell alcoholic beverages must have a preexisting retail liquor license and obtain a special use permit liquor license from the State of Illinois Liquor Control Board.

Sampling and Serving of Food: You may provide free samples of only those products that you produce, process and/or distribute during your regular course of business. Sampling free products does not require a food handlers/servers safety certificate. Larger portions of food, sold for onsite consumption, should be done through an exhibit space set up in the Food Court area and exhibitors will be required to provide FamilyFarmed with an Illinois Food Service Sanitation Certificate.

Zero Waste Guide for Exhibitors:  Working with the UIC Office of Sustainability and Bright Beat, FamilyFarmed is asking exhibitors to help reduce the amount of waste produced from this event.  Please review the Zero Waste Guide prior to the Good Food EXPO, and if you have any questions please contact exhibitor@familyfarmed.org.

Key tips to remember:

  •     Please use compostable serveware for sample distribution including


Compostable Plates, Cups and Utensils

  •    Separate your waste into the appropriate marked bins onsite
  •    Consider using reusable crates to carry items (or reuse your cardboard boxes)
  •    Donate unserved food, beverages and other excess items through our coordinated donation program

Compostable Serveware Partner:  Onyx Company manufactures and distributes a broad range of compostable and sustainable food service packaging products.  Their mission is to develop and expand innovative ways to bring sustainable packaging to the mainstream by offering diverse product lines at economic prices.  To start building a custom program for your business please contact them at: 844.203.8912 | info@onyxcompany.com.

Use of Music by Exhibitors:  If any copyrighted music is to be played at your display, you must obtain all necessary licenses from the copyright owner or licensing agency such as ASCAP or BMI.  Licensing requirements apply to recorded or live music included in the exhibit or as background on taped presentations. Adherence to federally mandated copyright law is of critical importance.  Failure to do so can result in substantial penalties.

Respect Your Neighbors:  Exhibitors are reminded to respect their neighbors and attendees as part of the good food community.  Please refrain from installing walls that block your neighbors’ exhibit, playing loud bothersome audio, and obnoxious behavior.  We are committed to providing a workplace free from all types and forms of discrimination and/or harassment. Complaints of inappropriate conduct will be investigated promptly.

Electrical Service:  There is an additional charge for electrical service at registration.  Electric outlet locations are limited. Companies who indicated electric needs on their registration have been located accordingly.  Bring power strips and extension cords as needed.

Standard Exhibit Equipment:

All exhibits are provided with a 6-foot table 30” wide and 30” high; a tablecloth; two metal chairs; four (4) exhibitor badges and an 8.5”x11” identification sign with the EXPO logo.  The EXPO does not provide any on-site decorating services, so please plan accordingly.

Carpeted Exhibit Floor:

All exhibit areas are carpeted. Plastic sheeting should be used below ice chests, potted plants, or anything else with a potential for spills. Exhibitors risk a replacement charge if exhibit causes permanent carpet damage.


Stoves, Cooking and Refrigeration:

You may use a crockpot, electric skillet, or Sterno to heat food.  Gas, propane and other combustible materials are not allowed within the facility. There are a few small refrigerators near the loading dock that can be used for temporary cold storage during the show. They fill up based on first come, first served. Plan on using a portable storage solution or in-vehicle cold storage.


Signs and Banners:

Exhibitors may not deface, injure, mar, alter or in any way damage the Facility.  

Nails, staples, hooks, tacks, screws and the like are not permitted to be driven into any part of the Facility.  Walls, floors, ceilings, carpets, or other areas of the facility may not be painted or otherwise permanently covered.  Materials may be attached by means of cords, ropes, or ribbons, but only in ways that will not produce any damage.  Tape and adhesives must not deface or alter the Facility in any way.  

There is an additional fee for anyone requiring a metal frame/pipes to hang signs or banners behind their display (max dimensions 4’ high x 6’ wide).  Request the frame/pipes at registration.


Live Animals 

 Any exhibitor bringing live animals with their exhibit must notify FamilyFarmed in advance.  The UIC Forum will lay plastic under all areas where there will be live animals thus, we will need to communicate with them what animals, what day, and what room they will be onsite. All animals must be watched at all times by the person/company who is bringing them and any #1s or #2s need to be cleaned up and disposed of accordingly.


Sales at the EXPO are Encouraged:

Last year thousands attended, and the buzz in 2018 is sure to produce even more attendees this year.  The Good Food EXPO is much more than a farmer’s market; it’s a community of consumers that want connect locally and to do business year-round!

Be prepared for enthusiastic, dedicated consumers that want to:

  • MEET local farmers and artisan producers.
  • LEARN why the best food is local food.
  • SHOP the Midwest’s premier local food growers.

Creativity Sells at EXPOS!

FamilyFarmed encourages all exhibitors to make the most of their Good Food EXPO participation by creating interesting and attractive displays.  You only have a short while to attract the attention of show visitors as they walk by.  Making things fun and exciting may make the difference between whether they stop by to talk with you or not. To increase your exposure and sales at the EXPO, we encourage you to use your creativity…

  • Have some fun with your exhibit using contests, drawings, raffles, and prizes
  • Gain more attention for your company by using social media before, during and after the event
  • “Step out of the box” of traditional looking displays with bold colors, signs, movement, or handouts
  • Attract more buyers with coupons, loyalty rewards, gift certificates, or packaged pricing


Help Us Spread the Word:

Use social media to promote your company, brand, and products before, during, and after the Good Food EXPO. Here are some examples:

Celebrate local, sustainable, humane and fair food with us at @goodfoodEXPO, Mar 23-24. #goodfoodEXPO http://bit.ly/1Lb1Cf6

We’re exhibiting at the @goodfoodEXPO – come see us! March 23/24 #goodfoodEXPO http://bit.ly/1Lb1Cf6

We’re sampling at the @goodfoodEXPO – come see us! March 23/24 #goodfoodEXPO http://bit.ly/1Lb1Cf6

We’re selling at the @goodfoodEXPO – come see us! March 23/24 #goodfoodEXPO http://bit.ly/1Lb1Cf6



Meet us at the Good Food Trade Show March 23 at booth # [insert]. @goodfoodEXPO http://bit.ly/19TVN9Z

Meet us at the Good Food Festival March 24 at booth # [insert]. @goodfoodEXPO http://bit.ly/1Lb1Cf6



We’re part of the Good Food movement! Celebrate local, sustainable, humane and fair food with us at the Good Food EXPO March 23-24 at the UIC Forum, Chicago.

Inspiring speakers, micro-workshops, chef demos, Good Food Marketplace with great food and craft drink.

Come see us at booth # [insert]  http://bit.ly/1Lb1Cf6  #goodfoodEXPO


Official Hotel:  FamilyFarmed recommends a nearby hotel which can be booked through the following link: http://www.goodfoodfestivals.com/about/directions-parking-hotels/.